What is the difference between Shopify Plus and Magento Enterprise and what is the future path of these two ecommerce solutions? Read and find out!
One of the most important considerations when choosing an ecommerce platform is the future patch of the business, as well as, the ecommerce platform itself. With this in mind, it is essential to be aware of the status of the two most popular ecommerce platforms on the market – Shopify Plus and Magento Enterprise.
From a historical point of view, Shopify focused at the low end of the market or offering its services to small and medium-sized businesses. The current SEO is one of the original founders of the platform. Shopify Plus launched in 2014 and it is suitable for larger companies and enterprises.
Magento has a little bit complicated past. It went from focusing on all sizes of online stores and ecommerce businesses to focusing more on mid-sized businesses and enterprises.
From a financial point of view, both ecommerce platforms are stable. Shopify has a history with smaller websites and has pushed up the food market over the last couple of years. Magento has a history with mid-large websites.
What can you expect from these two ecommerce platforms in the future?
Shopify Plus is probably going to push further up the food industry, improving the sophistication of the platform, as well as, the types of ecommerce businesses and websites they serve. The priced increased recently and we can expect it to do so again. Feature flexibility has significantly increased, especially in areas around business-to-business and multinational options. Some functionality has decreased, especially around the access to elements like Payment API, and etc.
Magento Enterprise is in a stable position. They have recruited a great sales team over the last couple of years and today they are in the position where it is possible to integrate with other aspects of Adobe’s Marketing Cloud. We predict that the prices may increase over the next two or three years. We also think that the focus will weight more toward Magento Commerce Cloud and the Adobe’s Enterprise Analytics, Campaign Management, and Personalization tools will move toward a single offering.
To decide between these two platforms, it is recommended for you to draw up a list of functional requirements and prioritize the business needs.
Shopify Plus is a great fit and will definitely scale to your business needs and it is more affordable than Magento Enterprise. If you prefer more integrations and you have multiple inventory locations, Magento will suit you best.